Your resume is your first opportunity to make an impression on potential employers, so it must reflect how your skills and experiences align with the job you’re applying for.
- Why it’s important: Sending out a generic resume for every job application might reduce your chances of standing out. Tailoring your resume to each job allows you to highlight your most relevant skills, experiences, and achievements that match the specific requirements of the role.
- How to do it: Carefully review the job description and note keywords, required skills, and qualifications. Then, ensure that your resume uses similar language and highlights your experiences that align with these points. For instance, if the job focuses on “customer service,” you should emphasize your customer service experience, problem-solving abilities, and any relevant metrics (e.g., customer satisfaction rates).